Journal
Notes
Notes from the work, written when there is something worth saying — on reaching an English-speaking audience, on shooting where the work actually happens, and on the small decisions that decide whether a reader acts.
Why translation is not enough
Put the Japanese draft through English and the information arrives. The grounds for a decision do not.
What overseas buyers look at first
The page that opens before the meeting is always the same one. What goes on it is the question.
Shooting on site
A frame composed in a studio is often weaker than a floor that is running.
Keep one glossary
When the same product has a different name in every document, the reader starts counting again.